Introduction
We interviewed Gary from thetalkies.co.uk about the new online interview site. TheTalkies is a database completely devoted to interviews with businesses. Their main objective is to promote local businesses and keep local companies up and running. So the main objective of the website is to advertise local companies over the Internet.
Description
To start off with, Gary told us what the website was all about. He told us that TheTalkies is an online community that competes with other methods of advertisement to help promote local businesses to keep the local industry alive and keep it within competition limits of other major companies. He then went on to tell us how they are using Youtube to aid them in their video interviews, as Youtube will help them direct potential visitors or even businesses to their website via direct links and channel links from the videos. He tells us that local businesses should use TheTalkies resources as it could be a cheaper method of advertising their company. Gary explained to us one of the major issues in the industry and that is other methods of advertisement. Some companies may not want to be advertised online, so instead they may choose other methods such as posters, billboards or even television.
Partial Transcript
The Talkies: “Can you just explain to me about thetalkies.co.uk”
Gary: “The Talkies is basically an online community that hosts interviews with businesses, they’ve all been videoed in our office, in our headquarters. We then upload all the videos to Youtube and then embed them onto our own blogging website.
The Talkies: “I’m a business, why should I use The Talkies? Why should I become a part of The Talkies?”
Gary: “You should use The Talkies because it’s probably going to be cheaper than other methods of advertisement, and we wont keep coming back to you, we make one video and that is then uploaded for everyone to view when they want to.”
The Talkies: “What are some of the issues in the industry?”
Gary: “The main issue is competition. As you can see a lot of companies use billboards, flyer, posters. But everybody knows that the future is the Internet, so we figured, why not put mini videos of interviews with businesses where they can get their points straight across to the viewer and potential customer. With that method, they can view them whenever they want to, the don’t have to drive down a street to see it up on the wall, they can find it easier and faster.”
